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DailyCandy Announces Its New Indulgence, Swirl Sample Sales

Friday Oct 30, 2009 – by

Just when we thought our Friday couldn’t get any more exciting, DailyCandy gave us a Halloween treat.

The online destination that’s positioned itself as a city guide for all things fashion, beauty and lifestyle announced today that it would launch an e-commerce site rivaling the sample-sale web sensation Gilt Groupe.

Swirl, Sample Sales by DailyCandy will function as DailyCandy’s members-only sample sale shop where three weekly sales will take place on Mondays, Wednesdays and Fridays. According to WWD, the new site will include both established and up-and-coming names in apparel and accessories like Leifsdottir, Leigh + Luca and Lauren Merkin.

Clutch-ettes, if you haven’t subscribed to DailyCandy, make sure you do. As a select few of its subscribers are able to shop through Swirl’s soft launch starting in November.

Sign up for Swirl here.

Sign up for Daily Candy here.

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