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To say that Black women spend a lot of money on beauty products would be a gross understatement. It is estimated that African-American women spend over 7 million a year on beauty products, 80% more than any other racial group. With so much of our hard-earned cash being spent in the beauty industry, isn’t it time for more of us to start caring about what companies receive our hard-earned cash?

Now more than ever, African-Americans are in a position of power within the beauty industry, “mom and pop” beauty companies are springing up with fervor. With many of these Black owned companies devoted to making our people, environment, and communities beautiful, African-Americans can now choose who we’ll support and on what terms.

The three companies featured in this article cover the gamut of the beauty business, from hair care, to body, and makeup as well. Black owned beauty companies are not only inspiring in what they’ve been able to accomplish, but also in their commitment to rejuvenating the catch phrase, Black is beautiful.

Whether you decide to “go natural” or just want to support positive businesses, these natural beauty queens are on a journey to not only inspire, but also to forever change the way that we view beauty.

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  • ARosenBklyn

    Great spotlight. I love KBB. And i’ve been sniffing around Oyin, I might have to give it a try.

  • binks

    Great post, I have tried both KBB and Oyin and had great results. But I have to check out Valana Minerals

  • Dream J

    LOVE THIS!!!!! Im ’bout to stock up now! Ive been Natural since 2009 ((yess ima newbie)) and i have been stalking these products for the longest! this is so beautiful black owned businesses that are NOT CRAZY EXPENSIVE we need to continue to buy black and give back! this motivates me as a young black female in america!

    • Dream J

      well the make up line is relatively new to me

  • adst2nv

    I love Oyin products! They were the first natural products I tried after doing my big chop in 2009, and have been in love with them ever since! I am really proud of all of these businesses and the creative minds behind them. Keep up the great work!

  • Soul glo

    How natural was the jheri curl and what happened to that? As a kid I loved watching men and women get up from couches and leaving their trail mark. I use to just sniggle to myself. Whenever I saw an adult coming with their soul glo’s I would sit and wait for them to make their exit from their seat. Priceless! I miss the 80s!

    I like that there are more natural products out there. Mixed chicks made my hair really pretty but it has ingredients that I just cant go for. I rather stick to Selsun Blue I dont have dandruff but my scalp itches from certain products.