When most celebrities announce clothing lines, it comes as a surprise. But Rihanna seemed like a good candidate to enter the fashion world. She is known as much for her catchy pop hits as she is for her red carpet repertoire. A style chameleon of sorts, Rihanna has taken on a variety of looks from tomboy to rocker to glamourous vixen, all pretty seamlessly.

To that end, one of her first forays into clothing is a bit of disappointment. Rihanna designed a collection for UK-based fast fashion retailer, River Island, that — from the initial previews at least — leaves a lot to be desired.

The clothes lack the sex appeal and refinement of the clothes Rihanna is usually photographed in. She wore an unflattering jumpsuit which she designed for the brand which features snap buttons, a drawstring waist and a loose fit.

Yesterday, Rihanna posted a behind-the-scenes photograph from the ad campaign shoot for River Island that was also underwhelming (assuming these are actual clothes from the collection and not the models’ off-duty gear). From the fit to the design, the clothes seemed off-trend and uninspiring.

Hopefully, these two previews aren’t indicative of what the collection has in store. However, if the line is indeed a let down, Rihanna will become the latest in a slew of celebrities whose designs don’t reflect or live up to their personal style.

What are your thoughts on Rihanna’s designs for River Island, Clutchettes?


  • emjay

    I was not aware that we were still rocking velour sweatsuits…

  • emme

    Where are the clothes? All I see are ripped up frayed shorts and the same warm up jumpsuit my granny used to wear back in the day….WAIT! ARE THOSE THE CLOTHES?!

  • http://thebrokejetsetter.com Brokejetsetter

    I don’t get it.

  • Anonin

    The jumper is cute on her (though idk if id buy it), the clothes the models are wearing isnt a preview of the line though.

  • http://theinfamousl.wordpress.com theinfamousl

    Rihanna is good at picking out things, not creating them. She picks out great songs, great video directors, great looks curated by her stylists. So this does not come as a surprise to me. I believe she also designed a denim jumpsuit that was for Armani jeans that was an epic fail as well. Maybe she has a thing for jumpsuits?

  • Pseudonym
  • Chillyroad

    So am I. As far as I’m concerned Rhianna can do no wrong.

  • Malik Hemmans

    all these singers and rappers need to stop with the clothing lines

  • Bronze


  • Whatever

    Boring. Rihanna is not a fashionista, she just has an amazing stylist. Why would anyone let her design anything? No shade to Rihanna but it is what it is.

  • Pseudonym

    Nah, she did wrong in everything above but that post CLAIMS that that jean jumpsuit was designed for her collection (for Armani, maybe?).

    [disappointed face]

  • LKJ

    I’m not here for any of this foolishness. All of these items look like they came our the bargain bin at Rainbow

  • Keepitreal

    Cut off pum pum shorts? LMAO-something anyone trash inclined and with scissors can “create” on their own. Biker shorts? Flannel? Where’s the fashion? Looks like the stuff “models” on instagram wear to look edgy. GTFO Rih Rih! Lol

  • YeahRight2011

    I don’t buy clothing lines from by entertainers either.

  • Really??!!

    Ok anybody can go to their local Goodwill and create the same wardrobe. So what’s so great about this?

  • AM

    isn’t this the stuff sold at Forever 21, H&M and Charlotte Ruse (sp?)

  • http://naysue.wordpress.com naysue

    I’ve seen better pieces from the House of Dereon collection at Marshalls. Looks like her target audience is junior high school girls.

  • apple

    wtf is all these nondesigner people making designs?? JUST STOP IT

  • MommieDearest


    Errbody wants to be a designer, but errbody CAN”T. Please, stay in your lane.

  • http://gravatar.com/nolakiss16 binks

    THIS! Just because you know how to wear clothes well and put outfits together doesn’t make you a designer…stop it people! I swear everybody and their momma is a designer now…smh Besides, nearly all these stars have stylists so they aren’t necessarily dressing themselves

  • Mina

    This looks like some 80′s/90′s crap clothes. Uh, yeah no thanks.

  • Bronze

    LOLOLOL!!!! That’s funny cause Beyonce and her mama both have whack clothing lines……..she really lives up to …”Everybody and they mama…..”

  • Tamara

    Celebs these days are trying WAY too hard to do everything at once. SMH. Some of ya’ll are doing the most though….Rih, we love you but stop,
    Please stop.

  • RenJennM

    This happens too damn often. Singers, rappers, athletes, and actors with impeccable personal style seem to always wake up one morning and think: “I’m fly and fresh to death; why don’t I make a clothing line?!”

    Before you know it, they collaborate with somebody, put out a collection, and it bombs. Then everyone in the fashion world is clowining them, the youth of the country is booing them, and the celebrity is left standing there with the Kevin Hart “I eat a*s” face.

    Rarely does a non-fashion-world celebrity come out with a successful, critically-acclaimed line. Diddy (who received a CFDA award — fashion’s highest honor), Justin Timberlake, Jessica Simpson, and Gwen Stefani are some of few non-fashion-world celebrities who pulled off successful lines. Jay-Z’s Rocawear, Jennifer Lopez’ J.Lo, Russell Simmons’ Phat Farm, and Nelly’s Applebottoms were all hot at a time or another. So, it can be done. There just has to be some real talent there and a successful collaboration with real designers.

  • Pingback: Dating Do’s and Don’ts: 9 Kinds of Breakups that Suck the Most | Solid Sound Off

  • http://theindividualeleven.tumblr.com/ BriA

    I hate when celebrities do this….I know you have money and everything but it takes away from the hard work that fashion students/designers like look forward to….I just graduated and studied design (even some self taught people) can actually design around some sort of concept…..which alot of celebs seem to not understand….If you want some “cheap” and affordable styles then just go to local fashion shows and see where you can buy it – most likely we (designers) won’t be making alot because we don’t have like Chinese/Indian sweatshop so at least you’ll have a one of a kind design right? lol

  • http://theindividualeleven.tumblr.com/ BriA

    So I hate it when celebrities all of a sudden think they’re designers just because they like dressing up or have there stylist pick out their outfits…..it sort of takes away the creative/design process that designers actually go through….when you are a true designer you eat sleep and breathe it because you have to go through a process of sketches/concepts and ideas….but of course they’re rich and can just have people do it for them right? I’m just upset because I just graduated as a fashion designer and hate the whole celebrity thing anyways if you want some “cheap” designs that most likely no one else will have just go to local fashion shows or look it up on the internet…..it’s not like alot of us are rich enough to have Chinese/Indian sweatshop kids -honestly lol- soooo at least you’ll have something somewhat one of a kind right? lol

Latest Stories

Janelle Monae Talks Diversity and Being Honored at Harvard University


Shanesha Taylor Still Faces Eight Years for Felony Child Abuse Charges


Yes, Black Women Can Have Bedhead, Too


5 Types of Instagram Abusers

More in Fashion, Rihanna
Keyshia Cole, Tracee Ellis Ross and Keke Palmer Rock The Red Carpet at the 2012 UNCF ‘Evening of Stars’ Event

Inglourious Basterds - UK Premiere - Outside Arrivals
Best Face Forward: Rihanna’s Top 5 Beauty Looks