First Kanye West dropped ‘Yeezus,’ a sparse and lyrical album whose title had many wondering if the Chicago emcee was feeling himself just a little too much. And now this.
During Game 5 of the NBA finals, Jay-Z shook up the music world when he announced his next solo album would drop in July.
Baring the over-the-top title “Magna Carta Holy Grail,” the album will be released to Samsung users on July 4 and the general public three days later. Despite dropping his album in an entirely new way (to a particular group of phone owners), many are wondering if Jay-Z has a bit of a God complex.
To be fair, rappers are some of the most arrogant people on the planet…or at least on wax.
Being an emcee means possessing the ability to best all comers lyrically, and rappers often brag about their superior skills. Between Biggie dubbing himself the King of New York, LLCoolJ calling himself the G.O.A.T. (greatest of all time), and Rakim’s assertion that he’s “the god emcee,” boasting in hip hop is nothing new.
So Jay (who assumed the moniker “Jay-Hova” for years), choosing to one-up his boy Kanye, by calling his album the “Holy Grail,” falls firmly in line with hip hop’s bragadocious tradition.
But is it too over the top?
“Magna Carta Holy Grail” will feature production from some of music’s heavyweights: Pharrell Williams, Timbaland, Rick Ruban, and Swizz Beats. It will also showcases Jay-Z’s signature flow over a mix of live instrumentation and hardcore beats.
Jigga promisses the album will be “revolutionary,” and with a title like “Magna Carta Holy Grail,” it better live up to the hype.