Earlier this week Nicki Minaj displayed her new pieces from her K-Mart Collection on Instagram and needless to say they definitely match her personality. The collection is filled with leg and cleavage flaunting pieces, with leggings, tops and dresses that are more strip club nightclub appropriate that a run to the grocery store. The looks include six dresses along with five matching tops and bottoms. Along with short and long sleeve crop tops, you’ll even find a throwback velour tracksuit.


You may  not like the items in the collection, but you can’t knock Minaj’s hustle. Nowadays most artists realize they can’t be a one trick pony and rely on the need to keep their brand expanding. But let’s be honest, when was the last time you shopped at a K-Mart? Do you even know where one is located?  K-Mart isn’t known for its high quality clothing, but the company is in a rebranding spree, starting with an attempt at tapping into the ‘urban’ market.

Clutchettes, what do you think of Nicki’s collection? Would you rock it?

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  • Treece

    Nope. Not because SOME of the pieces aren’t wearable. It’s because I don’t like her, I don’t like her antics, I don’t like what she stands for (or what she doesn’t stand for), and I don’t think that Kmart does itself a favor by peddling garments that have Nicki Minaj’s “stamp” on them given the name she has made for herself. Kmart is a “family” brand. Stick to what your customer base is, but update it a bit. No need to involve Nicki Minaj just because she is the It Girl, ass of the year, flavor for the time being.

  • Relle

    The outfits are cute, but nothing for me to run to my nearest K-mart for. I’m all for celebrities doing different kinds of projects, but I’m getting bored with them “designing” clothing lines that look just like what’s already on the market. If you can be creative with your music, be a little more creative with your clothing line.

  • Kam

    I think those outfits are ugly as sin, but definitely not the worst I’ve seen and pretty much on par with the clubwear I see. Or at least used to. I wouldn’t wear it.

  • OhPuhleezee

    “Bitches ain’t poppin’, Google, my ass
    Only time you on the net is when you Google my ass
    Y-y-you fuckin’ little whores, fu-fuckin’ up my decors
    Couldn’t get Michael Kors if you was fuckin’ Michael Kors”

    So she wants women that are so “broke” that they can’t afford Micheal Kors to go to K-Mart and buy her clothes?

  • MimiLuvs

    In other words…

    It’s last Tuesday’s 30% off sale at the Rainbow Shoppe.

  • apple

    i wouldn’t but dear god i can imagine who would

  • The RealKay

    Her clothes are….for lack of a better term, trashy. It looks like something a woman would wear as a last minute choice to go to some seedy club. One dress looked like it had potential but then she ruined it with a horrible pattern. The cuts are unflattering for the most part and let’s not get started on the cheap looking material. Pass…..

  • Knotty Natural

    EH…Nicki’s clothes appeal to a certain type of women…I’m not of that type, but I respect her hustle.

    RE: But let’s be honest, when was the last time you shopped at a K-Mart?
    I have never shopped at K-Mart for clothes and since I’m not a Minaj fan, her having a line there would never make me start.

  • dressforsuccess

    Not for m, but to each his own.

  • Girl CJ

    All of that stuff looks cheap and tacky to me.

  • Lola

    NO. Not even if you paid me. Not even for Halloween.

  • Deb

    What in the world, Kmart??

  • Me

    So Kmart is trying to turn itself around by pandering to black wallets, huh? Between this and the kids rapping for back to school, I’m starting to get a funny feeling in my stomach.

  • Marisa

    Nicki’s clothes would be perfect for me say 13 years ago when I was in my early 20′s now at 36 not so much but, you get that dough girl.

  • Sheri A.

    I agree with you. And what the hell are those kids even saying on those Kmart rap commercials. No thanks, Kmart…

  • Sheri A.

    The clothes look cheap, tacky and unoriginal. BTW, the KMarts where I live have all gone or are going out of business. Is she sure this was a good business venture? I don’t think she did her homework on this one.

  • Kaeli

    Not a chance. I hate shopping so I prefer quality pieces that will last and are more neutral over cheap, loud, and tacky clothes.

  • Blue

    I thought Kmart was a family store…nuff said

  • Chilecheese

    Naw I’m cool I’ll pass

  • Lya

    Nicki MInaj is black and trying to get into the fashion world. We all have to start somewhere. You may not like her music but she is doing something. If we keep tearing each other down we will always be the consumer.

  • vintage3000

    That woman looks like she has a bad odor. Who wants to dress like that?

  • jamesfrmphilly

    “Nicki MInaj is black”

    you sure? i think she is indian.

  • OhPuhleezee

    “If we keep tearing each other down we will always be the consumer”
    If we keep accepting bullsh*t and saying its okay because they’re black we’ll forever have a limited number of quality products/fashion/movies/music etc. from the black community. All of these entertainers that fill their music name dropping famous designers should make an effort to put out clothing of the same quality. Why talk about designer dresses and shoes and then put out hoochie wear, t-shirts, and jeans?

  • vintage3000

    Yes, let’s think about Nikki’s contribution to Black solidarity by her “nappy head b’s and hoes need a perm” lyrics.

  • jamesfrmphilly

    born Onika Maraj in San Fernando, Trinidad and Tobago. She is of Afro-Trinidadian and East Indian descent.

  • MommieDearest

    “Not even for Halloween.”


  • BeanBean

    I guess K-mart is black people shopping central now right??? All the commercials, now Nicki Minaj???? Honesty her clothes will be cheaply made and look even cheaper. Black women please don’t buy it. Some say, ” we have to support black business.” I will support black business, but I will not support trash. I shop based on quality and won’t compromise that because a “designer” (nicki) is the same race I am.

  • TajMarie

    “Why talk about designer dresses and shoes and then put out hoochie wear, t-shirts, and jeans?”

    Because the exclusive designer dresses and shoes are for them. The crapwear they put out is for us — just like their music.

  • SE

    It’s ok. I think it’s for the club though or if you’re out on a date and want to look sexy.

  • Lisa

    I constantly see your comments and sometimes I think you come on this website and comment just to make people mad.

  • RenJennM

    I could’ve sworn K-Mart was going out of business. All the ones around me have closed down. Why would she do business with a drowning business? Hm…

  • Yes, I’m That Leah

    Yep.The clothes look cheap! They look even cheaper because SHE’S modeling them….ugh, this woman. Go away with dignity please!

  • binks

    Nope not my style in fact they look not only tacky but cheap. The only time I go to Kmart is for their appliance sale.

  • Nic

    It seriously looks like something a streetwalker would wear.

  • Nic

    I think it screams, “I’m a hooker” and not one that costs a lot either…

  • Leo

    Look at the labels on many of the designer brands that you’re wearing and what country does it say they’re made in? Does it say, USA, France, Italy or Germany? If not, I’m sure the label reads China, India, Pakistan, or Sri Lanka, etc.

    I’m sure her Kmart brand is made in one of the countries that I stated and probably in the same plants where many of your favorite designer brands are made in. It’s only exclusive because of the name and I’ve had many designer pieces to fall a part also because of poor quality, so there really is no difference, because they’re all material goods.

    I can see women with a style of their own rocking a few of her pieces in a high-low mix, regardless of where they bought it from because many don’t need a label to shout a logo. Nicki’s collection is body-con and made for a woman who is secure enough to wear it for a night out.

    Her collection may not be for the pseudo elite, but I’m sure she will find a customer.

  • Black Obie

    Umm, maybe I’m ratchet, and that’s a designation I’m willing to accept. But I don’t go to the club to wear demure, tasteful clothing, the whole fun of the club scene is to wear things and drink things and dance to things that you would normally NOT do in everyday life. When Herve Leger bondage dresses came out, they were considered classy and high brow, when they are really well designed club wear! Doing the same thing Nicki’s clothes are doing, providing a ratchet experience. I will be heading to K-Mart specifically to pick up one of these pieces, so when I have a day off from law school(yes, a top ten law school at that) I can go be ratchet and fly! And when I plan on hitting up a jazz lounge, I’ll take some of your old fogey advice for dressing and your patronizing critiques of club wear, in mind.

  • Knotty Natural

    Yep, the same customer base that wears Dereon, Phat Farm, Rockawear, essentially the hippity hoppity brands…

  • L

    Well dang, I like the two little flirty A-Line dresses. and even the black bodycon doesn’t look bad for a date night. the other pieces I dont care for but I’d wear those three.

    People saw that these were Nicki Minaj clothes and went crazy in here. I wonder if these same clothes were endorsed by another celeb (and styled a little differently) would we get the same reaction.

  • Ms. Write

    It’s okay. A couple of the dressed would be okay to go to the club in, but the two piece sets are a little gaudy for my taste.

  • Ms. Write

    Do you, girl!

  • Ms. Write

    Haloween! That gives me an idea :-)

  • CeeCee

    I wouldn’t mind wearing some of those two-piece sets as sleepwear; you know, just to lounge around the house in.

  • Amura

    I’m in love!
    I first heard about this thru my Capstone course (Kmart was my topic) and i’m happy they have all these new items and celeb endorsements.

    Its great to see an old time company come back from the brink of extinction. As soon as i get money i will be there, cause i like the pieces she showcased. I also like Selena Gomez and Sophia Vagara (misspelled i know). don’t down kmart cuz your a wal mart head. competition is fair and kmart is still alive and growing!

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