This week, the Black Student Union at University of Michigan launched an awareness campaign on Twitter so other minority students can share their experiences at the university.
#BBUM is now one of the top-trending hashtags on Twitter.
“We [want] to share unique black experiences, things that black students go through every day. Things that happen to us. Things that are overlooked,” said U-M student Tyrell Collier, BSU speaker.
“The hope is to make the university more aware of what black students go through.”
The BSU thought the hashtag would be a good way to raise awareness, especially after the “Hood Ratchet” party organized by the Theta Xi fraternity. Hood Ratchet Thursdays received tons of backlash online and on campus, and also led to the fraternity’s temporary suspension.
Students started tweeting using the #BBUM hashtag at noon Tuesday, and haven’t stopped since. Collier said the BSU is planning other events on campus where minorities can also express their feelings publicly.
“This is definitely not the end. We’re trying to build momentum and keep the momentum going.” Collier said.
#BBUM Dealing with the irony of being the only black person in a class where the prof says it’s EASIER for black folks to get admitted
— Brian Harris (@bharris444) November 19, 2013
#BBUM being the only black person in class, and having other races look at you to be the spokesperson whenever black history is brought up.
— Terra (@_myPrivateJET) November 19, 2013